Strategic Positioning in the Consulting Industry

Strategic Positioning in the Consulting Industry
- An Emperical Analysis of Strategic Groups and Performance
Galal, Kerim
Preis 49,00inkl. ges. MwSt.
ISBN 978-3-8441-0365-6
Bestell-Nr. 0365C
Gewicht 302 g
Warengruppe Betriebswirtschaft
Sachgruppe Planung, Organisation und Unternehmungsführung
Einband broschiert
Sprache Englisch
Umfang 200
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1 Introduction
1.1 Background and Motivation
1.2 Research Objectives
1.3 Research Approach
1.4 Structure of the Thesis

2 Theory on Strategic Positioning and Strategic Groups
2.1 Strategic Positioning
2.2 Strategic Groups
2.3 Hypotheses

3 Empirical Approach and Methodology
3.1 Research Design
3.2 Data and Variables
3.3 Analytical Methods

4 Results
4.1 Strategic Group Results
4.2 Results of Performance Differences Analyses

5 Discussion
5.1 Reflection on Theory
5.2 Implications for Consulting Firms and Clients

6 Conclusion
6.1 Overall Summary
6.2 Outlook and Future Research

Über den Autor

Kerim Galal (born 1980 in Würzburg, Germany) studied Information Systems at the Westfälische Wilhelms-Universität in Münster and the School of Economics & Management in Lund from 2000 to 2005. Since 2006, he was working as a doctoral student and project manager at the Strategy & Leadership Department of the EBS Business School in Oestrich-Winkel in cooperation with McKinsey & Company. In 2008, he took a visiting scholarship at the Strategy Department of the Università Commerciale Luigi Bocconi in Milan. The author completed his dissertation project and received his doctoral degree in 2013. Starting his business career in professional service companies in 2009, he is now head of the corporate strategy department in an internationally leading service company.

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